My title

When I started this project 10 years ago, I was just trying to complete a lesson as part of an online course. None of it was part of some grand plan. Needless to say, my ship sailed off course and led me in other directions to destinations I had never planned to visit. It led me down a deep rabbit hole which appears to have no end. But every now and then, we need to look back and acknowledge the things we've learned along the way.

Information is what we consume. Knowledge is what we capture. Wisdom is what we apply.

This a short book about wisdom. It's about insights, lessons, and observations from 700 interviews and 10 years of running the Unmistakable Creative that I've applied to my life. But wisdom is a compass, not a map. Some of these insights will have a different impact on your life than they have have had on mine. Others may not resonate at all. All I can offer you is a key. Click on the key to unlock the door.