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In this episode of the Unmistakable Creative, Basecamp Co-Founder David Heinemmer Hanson talks about unlearning everything that we know about business. 


  • How being a blog reader lead to becoming the co-founder of a company 
  • The power of exposing yourself to the right group of people 
  • Why we can’t necessarily predict the the future based on our past
  • Leveraging a deep seated mistrust of authority to your advantage
  • The danger of misapplying patterns where the context does not match 
  • Breaking our cultural conditioning that keeps us from reaching from our true potential 
  • Why effort and output are not proportionate 
  • The myth that straight A’s leads to success
  • Learning to look at our work with no regrets 
  • Why the modern workplace is an interruption factory
  • The intrinsic flow that comes from doing work we live


I’ve learned the most important thing for my happiness is to define my own parameters of success

You make terrible decisions on an empty stomach 



Remote: Office Not Required

"David Heinemeier Hansson is the creator of Ruby on Railsfounder & CTO at Basecamp(formerly 37signals), best-selling authorLe Mans class-winning racing driverpublic speakerhobbyist photographer, and family man.

Originally aired about 2 years ago.

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Our listeners say, “If TEDTalks met Oprah you’d have the Unmistakable Creative.” Eliminate the feeling of being stuck in your life, blocked in your creativity, and discover higher levels of meaning and purpose in your life and career. Listen to deeply personal, insightful, and thought-provoking stories from the world’s leading thinkers and doers including best-selling authors, artists, peak performance psychologists, happiness researchers, entrepreneurs, startup founders, artists, venture capitalists, and even former bank robbers. Former guests have included Tim Ferriss, Seth Godin, Justine Musk, Scott Adams, Rob Bell, David Heinemeier Hansson, Elle Luna, Jordan Harbinger Brett Mckay, and Simon Sinek.