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AJ Leon, founder of the creative agency Misfit Inc, returns to the show to discuss living a life of meaning, intention and purpose. 


  • Why you always have a choice in your life 
  • Letting go of our need to  prove people wrong 
  •  Evacuating a life plan that had gone horribly wrong
  • Why you should never stop  asking for what you want
  • Understanding the difference between courage and defiance
  • The difference between starting a company and starting to live deliberately
  • Wisdom from AJ’s Cuban Grandmother


I’m not necessarily courageous, but I am defiant.  @ajleon via @unmistakableCR http://bit.ly/1UrqkNU

You always have a choice. @ajleon via @unmistakableCR http://bit.ly/1UrqkNU

Sooner or later the person that you want to be will be merge into the person you are. @ajleon via @unmistakableCR http://bit.ly/1UrqkNU

If you’re good at what you do, people will want more of it. @ajleon via @unmistakableCR http://bit.ly/1UrqkNU

What I’m interested is not success, but significance. @ajleon via @unmistakableCR http://bit.ly/1UrqkNU

AJ Leon is the founder of Misft Inc, and the author of The Life and Times of Remarkable Misfit. You can follow him on twitter @aljeon 

Originally aired almost 2 years ago.

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Our listeners say, “If TEDTalks met Oprah you’d have the Unmistakable Creative.” Eliminate the feeling of being stuck in your life, blocked in your creativity, and discover higher levels of meaning and purpose in your life and career. Listen to deeply personal, insightful, and thought-provoking stories from the world’s leading thinkers and doers including best-selling authors, artists, peak performance psychologists, happiness researchers, entrepreneurs, startup founders, artists, venture capitalists, and even former bank robbers. Former guests have included Tim Ferriss, Seth Godin, Justine Musk, Scott Adams, Rob Bell, David Heinemeier Hansson, Elle Luna, Jordan Harbinger Brett Mckay, and Simon Sinek.