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Note: This post is being highlighted as part of BlogWorld's Speaker Appreciation Week, October 3-7, 2011. Don't forget to check out the full list of BlogWorld LA's 2011 speakers - and yes, Srini and Sid are *both* on it. Warning: Today’s episode contains some instances of strong language. Michael is somebody that got on my radar because Sid had mentioned him to me. As somebody who is a big fan of how to tell a story - and incorporating it into a blog - I knew that Michael would be a fantastic guest! He filled this interview with valuable ideas for building a better story around your blog. Here are some of the highlights:
  • How to Write Your Manifesto
  • The Tremendous Importance of Storytelling in Your Content
  • Developing a Full-Blown Content Ecosystem Around Your Blog
  • Mistakes Bloggers Make on About Pages
  • Building a Public Speaking Platform
  • and much more...
Michael Margolis is the Dean of Story University. His current project is The New About Me. He can help you reinvent your own story, wrote his own manifesto, is left-handed as well as color-blind, and believes chocolate is a food group. He's definitely a contrarian. You can follow him on twitter @getstoried. Special Limited-Time Launch Offer This is launch week for The New About Me and they are offering a 60% off discount so if you want it, you should get in by the end of this week to take advantage of this special pricing only available for a short time.                        

Originally aired over 5 years ago.


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Our listeners say, “If TEDTalks met Oprah you’d have the Unmistakable Creative.” Eliminate the feeling of being stuck in your life, blocked in your creativity, and discover higher levels of meaning and purpose in your life and career. Listen to deeply personal, insightful, and thought-provoking stories from the world’s leading thinkers and doers including best-selling authors, artists, peak performance psychologists, happiness researchers, entrepreneurs, startup founders, artists, venture capitalists, and even former bank robbers. Former guests have included Tim Ferriss, Seth Godin, Justine Musk, Scott Adams, Rob Bell, David Heinemeier Hansson, Elle Luna, Jordan Harbinger Brett Mckay, and Simon Sinek.