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Joanna Penn was somebody that was recommended to by the circle of Aussie Bloggers(even though she's technically not aussie). If you're interested in learning about book publishing, fiction writing, and more than this is a must listen for you. Here's some of the highlights:
  • How an An Attempt to Self Publish lead to the start of her blog
  • Why her first blog failed and how she turned things around by starting a second site
  • The Importance of finding a Teacher/Mentor to Grow Your Blog
  • The Tremendous Importance of Personal Branding
  • Why You Shouldn’t Pick a Niche Just to Make Money
  • How She Leverages Blogging to Help Aspiring Authors and Writers
  • One Key to Writing Great Content
  • The Power of Combining Multiple Forms of Content (Written, Audio, Video)
  • Why You Need to Get Links for Relevant Blogs Rather Than those with Massive Followings
  • The Importance of Targeting The Right Followers on Twitter
  • How to figure out What Products To Launch
Joanna Penn is a self-published author. Her blog, The Creative Penn, has information and inspiration for authors on writing, publishing options, internet sales and promotion. Twitter: @thecreativepenn

Originally aired about 7 years ago.

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