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There are some people who take their ability to create content to a level far beyond just a blog and small business. Derek Flanzraich has turned Greatist into full-blown health and wellness media start-up that grew to over 1 million monthly unique visitors in less than a year. Here are a few of the highlights from our chat:
  • How Derek's Experiences Creating Media in College Shaped Greatist Derek Flanzraich
  • The Power of Starting Random Projects When You Don't Know Where They'll Go
  • What Enabled Greatist to Stand Out in the Crowded Health/Wellness Space
  • The Rigorous Application Process Involved in Creating High Quality Content
  • Why You Need to Be Intimately Familiar with Your Industry
  • The Power of Putting the Slightest Bit of Extra Effort into Your Work
  • The Evolution from Content Creator to Entrepreneur
  • A Look Into the Fundraising Process for Greatist
  • How Pressure Can Cause You to Step Up Your Game
  • What Goes Into Building Wildly Successful Startups
  • The Power of Being Extremely Consistent Brand
  • How Derek Reaches Out to Influential People to Connect with Them
Tweetable Insights Include:
  • The internet is amazing because everyone is on an equitable playing field (Click to Tweet)
  • An understanding of what you're trying to accomplish is extraordinarily important when you're creating content
  • If you don't just get stuff done, the rest doesn't matter (Click to Tweet)
Derek Flanzraich is CEO & founder of Greatist. tweets on living the life we champion + being a startup founder. fan of theme parks & theme bars.. You can follow him on twitter @thederek. If you liked this article, would you share it with your friends? Just click here to post it to Twitter. Oh, and we’d be really grateful if you write us a review in iTunes.

Originally aired over 4 years ago.

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