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While some people sell digital products and e-books, Dave exemplifies what it really means to self-0publish a book. He didn't just write the book and put together a PDF. Instead, he got physical copies of the book printed - and put forth a phenomenal marketing effort behind it. Here are some of the details of our conversation:
  • The Importance of Understanding Your Personal Brand
  • The Book-Writing Process: A Detailed Look
  • How to Pitch to Literary Agents and Publishers
  • The Mechanics of Marketing Your Self-Published Book
  • How Dave Got His Book Integrated Into the Curriculum of a University Course
Dave Ursillo is the author of Lead Without Followers, an alternative leadership speaker and writer who is harnessing the power of written and spoken word to positively change the world., and an aspiring Jedi. You can follow him on twitter @DaveUrsillo.

Originally aired almost 6 years ago.

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