Making the Transition From a Day Job to Full Time Entrepreneurship with Carmen Sognonvi
I came across Carmen Sognovi when she wrote a blog post at Pamela Slim's blog that caught my attention. We started chatting on twitter and hit it off. So I decided to have her on the show and share her expertise with us. She's really a veteran in the world of online publishing.
Here are some highlights from our chat:
The Challenges of Growing an Audience Today vs. Several Years Ago
Keys to Standing Out in a World Where There is So Much Noise
Why You Can't Rely On Your Previous Success
Where People Who are Trying to "Monetize" are Missing the Boat
Why You Need to Connect Content to a Strategy and Call to Action
How a Brick and Mortar Business Uses Blogging and Social Media
The Key to Creating Excellent Video Content
The Importance of Finding a Business Coach (I know, we're beating a dead horse on this)
How to get Journalists to Write About Your Business
Some resources and people mentioned in this episode include:
Carmen Sognonvi is co-owner and general manager of Urban Martial Arts, which offers karate and kickboxing classes in Brooklyn, New York. Carmen blogs at CarmenSognonvi.com about local business and local marketing. Click here to watch her 3-part video series on how to get publicity for your business or blog. You can follow her on twitter @carmensognonvi.If you liked this article, would you share it with your friends? Just click here to post it to Twitter.
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